Your customers are your business’s most valuable resource. And, though we wish we could hold onto every customer forever, the truth is that customers move on.
Nearly 60 percent of patients will research hospitals and doctors online, according to a research letter published by the Journal of the American Medical Association in 2017.Read More →
Decades after their first introduction into advertising, Bert and Harry Piel remain two of the most iconic, and beloved, characters created for a beer brand.
Lionel Messi and Neymar da Silva Santos Jr. join Mastercard’s slate of iconic sports ambassadors as part of a partnership to launch the Start Something Priceless campaign in Latin America and the Caribbean.
Many years ago, I famously said, ‘You have no privacy, get over it’, which caused quite the controversy at the time. Fast forward to today and data privacy is even more so in the spotlight, but this time Mark Zuckerberg is the villain of the peace and I’m just the messenger!
A recent Deloitte study shows that over 87 percent of America’s workforce is not able to contribute to their full potential because they don’t have passion for their work. And according to…
Small business owners and entrepreneurs envy the virtually unlimited marketing budgets of large companies.
From the AW360 Live Interview Stage at Advertising Week Europe 2018: an interview with Lorriane Jennings, Director of Services and Talent, NABS.Read More →