Tag: Mr. Peanut

7 Brand Mascots We Wish Would Take Over Our Social Media Accounts

If a brand mascot could take over your ad agency’s social media handles for the day, who would you want it to be? No, seriously: which character would you bestow the keys (AKA login information) to for your Facebook, Twitter, and Instagram accounts?

Breaking News: The Planters NUTmobile Has Been Stolen!

Yes, loyal AW360 readers, you read that headline right — Mr. Peanut’s stylish, 27-foot NUTmobile has been reported stolen! We’ll be updating the story as we get more coverage on what’s going on, but here’s what we know so far about this nutty situation.

Oral History: Calabash Animation (Part 2)

What do a dinner table full of characters, an oven mitt on a quest for Italian flavor, a giant dribbling a basketball, and a heart-smart tuna all have in common? Each is a different brand mascot brought to life for advertising campaigns by the creatives at Calabash Animation.

Design Evolution: Mr. Peanut

Bartholomew Richard Fitzgerald-Smythe has always been one dapper peanut-about-town. That’s the full name for Mr. Peanut, by the way, and while most fans of the Planters icon may be unfamiliar with his formal name, his unforgettable fashion sense is what sets him apart from all the other nuts in the crowd.

2010 Madison Avenue Walk of Fame Winner Profiles

As part of our countdown to Advertising Week 2016 in New York City and this year’s Madison Avenue Walk of Fame, we’re profiling the winners from the past 12 years; here are the winners from 2010.