For brands, using voice assistance technology means going beyond making your keywords more conversational.
Tag: Disruption + Innovation
Voice technology is no longer the stuff of science fiction.
It’s that time of year again and it could only happen in Vegas.
Disruption and transformation get a lot of hype, and for good reason. Digital technologies have…
Is technology pushing us towards a jobless future?
Perhaps the biggest buzz of the Cannes Lions Festival has been the anticipated power and impact of blockchain on the advertising industry.
The first wave of banking and fintech apps got high marks for delivering features that…
For 40 years the advertising industry has been consolidating to the point where five holding companies now account for 70% of global industry revenue.
The rise of bots and personalization in a multi-device, multi-channel world, the days of staunch brand loyalty are giving way to the new and unique, the next best thing.
Today’s digital ad landscape is a competitive one, that’s clear.