“Video Ads Are Like a Swiss-Army Knife”
Video & Content
Young Audiences Are Driving Cinema Admissions to Their Highest Levels Since the 1970s
In 2018 UK cinemas recorded their highest attendance levels for 50 years.
The Sonic Truth Podcast: Live from Advertising Week New York
With a new episode every couple of weeks, The Sonic Truth Podcast Series, co-produced with…
Video Content Marketing for Your Small Business
Producing a video for your business may seem overwhelming, but it’s often quite simple.
Reaching the Unreachable: Connecting with Generation Z
Learning how to deal with Generation Z will be communicators’ next problem, but it can also be their next solution.
TV’s Big Bet on Audience Based Advertising
Today, Nielsen families continue to keep diaries, but there are more ways to consume media than just linear TV.
New Survey Ranks In-Video Advertising as Top Solution
61 percent of viewers globally say they skip ads when possible
How Social Data Can Inform Video Storytelling
Leverage audience intelligence to make smarter business decisions
Don’t Let the Fall TV Season Fool You: TV is Still Central to an Omnichannel Strategy
Despite all the gloom about network TV, lots of people still watching video on a TV set.
Two Cheers for Ads on Netflix!
Ads on Netflix? Hey, stranger things have happened.