Welcome to the 2018 FIFA World Cup Russia!
Whether on the go or on your TV, the $36 Billion a year industry is rapidly becoming the entertainment standard that all others aspire to be.
Q&A with Javier Güemes, Creative Director at Orcí
There are few global events that captivate on the level of the FIFA World Cup, with the latest set to commence in Russia on the 14th of June.
Think of it like products in a supermarket.
As the World Cup arrives this June, global brands will continue to see a return on investment with their commitment to soccer.
What are rules there for, if not to be broken?
With 2018 being a World Cup year it’s an interesting time to talk about sports marketing.
As a marketer, you want everyone to see and interact with your video ads. But as a consumer, you can attest to the fact that you’re not always up for watching one.
Here a few ideas for the HR team where gamification can lead to increased employee engagement and good health.