More and more companies are embracing VR to connect with people on a deeper level.
When you really think about it, how many times a day do you make a decision?
Groggy from the MMMM-party from the night before, you sip the first Dom of the morning and lounge on a yacht that belongs to some random agency.
In a few short years, influencer marketing has gone from a peripheral channel within the marketing mix to one of the key drivers of growth in digital advertising today.
In the last nine years, the UK’s spend on marketing has made the steady climb to £8.44 billion.
David ‘Shingy’ Shing’s unique ability has led to an enviable career that sees him travelling the globe to predict what’s next.
Creative technology and the way we use it has evolved. In fact, messaging tech has been shifting and shaping the world of brand experience at a rate that can seem dizzying to keep up with.
After opening remarks, the AWAsia audience was treated to two sides of the same campaign – a cross-promotional work of creative genius from smartphone giant Samsung and the Mexico Country Brand.
There’s a lot of buzz around AI; seemingly out of nowhere, every software platform and tech company has its own AI capabilities.
For decades, we’ve been imagining a future where voice is the dominant user interface. It’s finally happening.