Making the Most of Facebook for Small Business

With over 100 million hours of video watched on Facebook every day, you’d be doing yourself a disservice by not taking advantage. Facebook’s business tools have made it easy to target your videos in a way that best connects with your core audience’s viewing habits.

Is User Generated Content Right for Your Brand?

User generated content (often abbreviated to UGC) is promotional brand content created and shared by users, fans, and brand advocates. As opposed to influencer marketing, UGC is unpaid and usually created by average, everyday consumers.

How to Run B2B Facebook Advertising

In May 2017, Facebook announced they had reached 1.9 billion monthly users, so it’s very likely that your target audience is on the site and checks their newsfeed regularly. By not targeting your audience on Facebook, you are missing out on a fantastic opportunity to market your business.