Arby’s introduced an animated character on March 2, 2003 named Oven Mitt to become the new spokes…mitt for the brand.
He wore a blue and white striped conductor’s hat, couldn’t have been more than 10-years-old, and was able to engineer a train entirely by using… a box of Good & Plenty?
Decades after their first introduction into advertising, Bert and Harry Piel remain two of the most iconic, and beloved, characters created for a beer brand.
1998 saw the introduction of a new action hero in the brand mascot world.
For years, we’ve pondered just how many licks it takes to get to the Tootsie Roll center of a Tootsie Pop.
If you’ve ever flown with Air India, there’s a good chance you’ve spotted their Maharajah mascot during your travels.
The last time we saw the Energizer Bunny, he was bigger, better, and bunnier than ever. Now EB’s heading into business as the newly appointed Celebrity Creative Director representing the PEEPS brand.
Before Chester Cheetah proclaimed his favorite orange dusted, cornmeal snacks to be “dangerously cheesy,” another character represented the Cheetos brand.
If you grew up with Hasbro’s Play-Doh, chances are you probably remember the little guy clad in the red beret on the packaging.
Happy National Ravioli Day!